Hydrate – Skin hydration spray
Step 3: Hydrate – It’s a hydration amplifier, not a toner
Adds an extra dose of hydration to your skin.
Replenishes moisture-binding Natural Moisturising Factors (NMFs).
Softens the coarse texture of dehydrated skin.
Makes your skin super-conductive and amplifies the effects of your moisturiser.
Just as hydration is an essential component of healthy, glowing skin, Hydrate is an essential step in the moisturising process. Well hydrated skin absorbs moisturiser more efficiently and looks plump, dewy and radiant.
How griffin+row Hydrate works
Dehydrated skin does not absorb water well, just like soil or a sponge don’t absorb water easily when they are too dry. Have a look at the experiment below:
Left side – without Hydrate: Water sits on the dry sponge like water sits on the surface of your skin when it is dehydrated. Water drops sit on the dry skin for a long time until they are absorbed.
Right side – with Hydrate: This side has pre-hydrated with Hydrate. As you can see, drops of water go straight in.
Hydrate prepares the skin to receive the beneficial ingredients of your moisturiser by reducing the surface tension on your skin and preparing the way for the absorption of your moisturiser.
You can repeat this experiment at home with a dried-out cosmetics sponge or with a dry sponge purchased from an art supplies store.
Spotlight on hydration
Dehydration is a primary cause of premature ageing. Long-term dehydration leads to lines and wrinkles. Dehydrated skin simply doesn’t function properly.
The layers of the skin resemble a “brick and mortar concept”. The cells are the bricks and the intercellular matrix is the mortar.
The natural process of the skin is to release NMFs (Natural Moisturising Factors) into the intercellular matrix during the cell renewal process. NMFs consist of amino acids, lactic acids, urea, and many other compounds, which naturally bind moisture to the skin. Unfortunately, this process is often impaired for various reasons such as ageing, diet, stress, pollution, inadequate skin care, etc.
griffin+row Hydrate contains ingredients similar to the NMFs lacking in your skin. With the replenishment of these NMFs, your skin is now able to optimally absorb the ingredients of your moisturiser, so that it can form a barrier on your skin to prevent further transepidermal moisture loss.
Frequently asked questions
How close should I spray Hydrate?
Will my makeup run if I use Hydrate to moisten my skin during the day?
Why do I need to use Hydrate?
I feel a slight sting when I apply Hydrate. Why?
Is Hydrate a toner?
What are the ingredients in Hydrate?
How to use Hydrate
Travel tip: To refresh during a long-haul flight, apply Hydrate, then lock in the moisture and form a protective barrier with Enrich.